Facebook’s 13-to-17-year-old users are declining despite the overall growth of the social media giant’s subscribers. A new survey by Pew Research Center found that only 51% of US teens are using Facebook, compared with Snapchat (69%), Instagram (72%), and YouTube (85%). Reasons for user demographic shift The same survey found that only 10% of US teens use Facebook most frequently, unlike other platforms like Instagram (15%), YouTube (32%), and Snapchat (35%). There are two main reasons why … [Read more...]
Don’t give social media hackers a chance
Pranksters, malicious attackers, extremists — hackers come in different forms, but they all have one thing in mind: compromising your online privacy and security. Some of them specialize in hacking social media, but don’t fret; there are several things you can do to protect your Facebook or Twitter account. Lockscreens exist for a reason Make sure all your computing devices lock the moment you stop using them. This way, you are safe from the simplest hack of all: someone opening a browser on … [Read more...]
Get your business noticed using social media
As a startup business owner, you may think social media isn’t worth the effort because no one knows about your business. You may have dabbled in Twitter, Facebook, or LinkedIn and seen minimal (if any) results. What can a business owner with a new brand/product do? Well, it turns out quite a lot. And to prove it, here are tips everyone can learn from. #1 Prove you’re an expert It’s important to know everything there is about your product/brand, and often it's a good idea to know even … [Read more...]
How HIPAA Impacts Social Media Usage
Social Media can be an effective tool for sharing experiences, building professional connections, and broadcasting conventional healthcare announcements to the public. However, careless posts that have client or patient-specific information could ruin the reputation of any healthcare organization. On April 14, 2003, the "Health Insurance Portability and Accountability Act" (HIPAA) became law with the goal of protecting the privacy of patient medical records, hospitals, doctors, and health … [Read more...]
The Facebook data breach scandal explained
Thanks to social media, businesses can stay in close contact with their customers and while also attracting new ones. But what happens when one of these platforms doesn't guard the information you've given it? How does this affect its users? Last month, news broke that a firm known as Cambridge Analytica collected private data from over 50 million Facebook users. The British company supposedly used this information in 2016 to influence voter behavior during the US presidential election and … [Read more...]
